Tara Kenna, a Canadian-based sustainability influencer holds the top spot. Firstly, it is useful to take a look at Instagrams statistics, as it is one of the most popular social networks with over two billion monthly active users (MAUs) and 500 million daily active users (DAUs). Olivia aims to spread the message of veganism, minimalism, low-impact living, and self-love that is easy and attainable for everyone. Lisa and Lena are fashion and lifestyle influencers who like to play with gender roles and keep their content authentic and natural. Sustainability influencers Instagram have become extremely popular in recent years because of their dedication to sustainability and their ability to share knowledge on the topic with others. Lauren Singer is an environmentalist, entrepreneur, blogger, and one of the top sustainability influencers who is a firm advocate of a zero-waste lifestyle. They are passionate about sustainability and are dedicated to educating others about the importance of taking action. TARA MCKENNA @zero.waste.collective (427K), 2. The same is more or less true forother European countries. "I believe and hope that my content will help and encourage many young people," she said. If you know another solar designer, developer or engineer whod enjoy reading this page, share it with them via email, LinkedIn or Twitter. Green women influencers share their knowledge, skills and experiences with their followers. Sophie Benson, one of the most famous environmental sustainability influencers in 2022, is a freelance writer based in the UK, who has written for publications like The Guardian, Refinery29, Dazed, AnOther, and Metro, covering a wide variety of sustainability topics from garment workers rights and greenwashing to secondhand shopping and consumer behavior. According to her, she wants to keep sustainable living as simple, practical, and approachable as possible. These bloggers are strong supporters of this subject. The associated Instagram channel already has over 35,000 followers. "I see so many things every day that need to change," she toldDW. Although GreenTech influencers in the Government category make up only 5.2% of the total, the two most relevant personalities across Europe are part of this group. Tara began her low waste journey back in 2017. They also take part in demonstrations and support movements like Fridays for Future. Kalyn Callan is one of the rising sustainability influencers, and one of the best environmental influencers, based in London who firmly supports minimalism, secondhand buys, and small eco businesses. And, in Germany, they are role models formany teenagers and young adults. Geevie and Sophia now run a website for their homemade products. So we took our readers with us on our journey, describing what we have learned in the process. Topics range from sustainable fashions and art events against microplastics to climate-friendly architecture. In this post, we have listed 25 top German influencers that can help you grow your brand in Germany. German language sustainability blogs and podcasts Blogs and Websites 1) Peppermynta - The Eco Magazine Behind the online magazine Peppermynta are the two bloggers Fenja Kramer, who founded Peppermynta in 2015, and Lara Keuthen. There are also Zero Waste Influencers in German-speaking countries, which have achieved a pioneering role here. Since 2013, Lindsay has been sharing ideas and strategies on her popular website, Treading My Own Path. Luca started his internet career with gaming videos that he publishes on his channel that was initially called ConCrafter, but has since been renamed Luca, Luca and finally laserluca. Thorstenis Managing Director at Belectric GmbH, and he counts with more than two decades of experience in the renewable energies sector. Sedona Christina, one of the top sustainability influencers, is a Canadian YouTube star based in Seattle, who is passionate about living an intentional lifestyle. In other words, in the social media. The account shares photos and stories from trips to eco-friendly destinations around the world. Tolmeia Gregory @tollydollyposh 4. Sustainability is en vogue. Her site, Adimay, provides a unique platform that explores the ties between style, sustainability, and social justice. Kristina Carrillo-Bucaram is a pioneer in the local, organic food co-operative movement and founder of the largest raw, organic produce co-operative in the U.S., FullyRaw. The role of an eco-friendly influencer is to create content that not only entertains and engages their audience but also educates them about sustainable living practices. Chelsea is the woman behind the Instagram account @lowwaste.plantbased, and the website with the same name, where she mainly writes about climate change, social justice, ethical fashion, sustainable lifestyle, and wellness. Perth-based Kiwi content producer Holly Noakes, one of the best environmental influencers, has always dreamt of owning acreage and living a sustainable lifestyle, but according to her, shes starting with what she has and learning as much as she can in between. 3. andysparkles.de. Luca started his internet career with gaming videos, His followers are both female (49.10%) and male (50.9, ) while his target audience is also mainly between 18 and 24 years old (54%). Who are sustainability influencers Instagram? Taylor created her site called Pforwords to share her musings, ideas, inspirations, and practical tips to go zero waste while saving as much money as you can. We analysed nearly 3.8M sustainability posts from 25th June 2017 - 25th June 2018, looking at social influence as well as authority by analysing how much influencers are referenced on Twitter, Instagram, Facebook, YouTube, Forums, Blogs, News and Tumblr content. How much do sustainability Instagram influencers usually make? 5.78 million people follow the 34-year-old on YouTube, 4.5 million on Instagram (engagement rate 2.2%) and 1.3 million on Tiktok (engagement rate 17%). Get Started Now! Today, the two young women have 17.4 million followers on Instagram, with an engagement rate of 0.46%. Bibi's Beauty Place She began her plastic-free advocacy in 2011 and has documented that journey through her blog, The Plastic-Free Chef, which she started back then at age 16. Looking for role models for ecological and ethical consumption? Kate firmly advocates conscious consumerism and is a huge fan of preloved items, DIYs, and supporting local businesses. He has over eight years of experience in the renewable energy sector, specialising in areas such as data analysis, corporate communications, and community . Theyve also been linked to the clean eating and health movements, though they claim they never discuss it in their books. Agnes Mike, one of the top sustainability influencers, began documenting her sustainability journey in 2018 through her blog, Wasteless. Please check your adblocker settings. They may come from various backgrounds, but they all have a strong love for preserving the environment. and fitness (55.7%), friends and family (45.4%) and fashion (44.7%). Jhanneu has partnered with several trusted brands that promote ethical and eco-friendly products. They often share stories about how climate change or other environmental problems are affecting people and the planet. Package Free has diverted hundreds of millions of pounds of waste from landfills since its inception. Taylor Pfromer, one of the top sustainability influencers, initially thought that a zero-waste lifestyle is a lot more expensive, but after trying it out for a year, she was amazed at how she was able to save a lot of money. How to reach out to sustainability influencers Instagram? But how can we achieve it in our everyday lives? Die Weltbank muss mutiger warden. Originally called the Honest Root, April later renamed her blog to The Ethical Edit where she and her sister work hand in hand to curate wearable, unique fashion for sustainability seekers. Jasmine Tuan Firstly on our list of top eco-friendly influencers, we have Jasmine Tuan (@jsmntuan). Numerous German bloggers, Youtubers and authors offer advice and inspiration in their contributions on issues like ethical fashion, zero waste and conscious consumption. But a few years ago, the unsustainable aspects of her lifestyle hit her hard, so she began her journey to a more intentional and sustainable lifestyle. She worked in various companies in Europe and the United States and is currently an electrical engineer at Vattenfall, one of the biggest electricity suppliers in Germany. Four million subscribers* follow him on YouTube, six million on Instagram (engagement rate 3.95%). DIANDRA MARIZET ESPARZA @diandramarizet (16.4K), 69. , the ad reach of Instagram has grown by 35.6%. Today I want to make as many people as possible aware of environmental protection with my dedicated site RescuePlanetLife, especially via social media. It is striking that the most successful YouTubers are known for topics that correspond to typical gender cliches: makeup and fashion for girls, video games for boys. I want to raise awareness through my account, impart knowledge and inspire people to imitate. She loves working with brands that are in line with her identity. She is currently taking MSc inSustainability andBehaviour Change at the Centre of Alternative Technology (Wales). Christine has been making her skincare products for over 10 years and her own make-up for over 3 years. Additionally, eco friendly influencers help companies reach a larger segment of potential customers who identify with sustainability values and emphasize ethical consumption practices which is often a key priority of many businesses seeking eco-oriented partnerships. One thing has always been true to Xis core: less stuff & more adventures. Posts on sustainability influencers Instagramwhether its discussing an upcoming event or sharing tips on how to live a sustainable lifestyleserve as an inspiration to others, encouraging them to make changes that can benefit both the environment and themselves. With a belief that sustainable living should be hip, not hippie, Wendy is on a mission to bust myths about sustainability and to make it simple, attainable, and affordable for everyone. The Bielefeld-based influencer has 4.68 million followers on YouTube, 3.5 million on Instagram (engagement rate, 6.88%) and 3.1 million on TikTok (engagement rate, Piebaldism, a type of albinism, and Borderline, openly talks about these afflictions on social media. London W1D 2LF United Kingdom, Technology Sustainability: This is how influencers are inspiring Germany So tickt Deutschland Menu Languages Search Key topics: Germany at a glance Coronavirus news Newsroom Climate Video Links Working Studying Learning German Travel Attack on Ukraine Meeting people Inspiring imitation Influencer marketing, especially when it comes to eco friendly influencers, is a powerful way for sustainability brands to reach a wider audience and build relationships with consumers who share similar values. This made her believe personal finance is just as important as zero waste living if you truly want to live a sustainable life. 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